Samantha Hoy | DESIGN STRATEGIST

Samantha Hoy | DESIGN STRATEGIST

Samantha Hoy

DESIGN STRATEGIST

human-centered

human-centered

human-centered

design leader partnering with brands to drive business results.

design leader partnering with brands to drive business results.

design leader partnering with brands to drive business results.

11

YEARS EXPERIENCE

11

YEARS EXPERIENCE

11

YEARS EXPERIENCE

10

O TO 1 LAUNCHES

10

O TO 1 LAUNCHES

10

O TO 1 LAUNCHES

10m

USERS IMPACTED

10m

USERS IMPACTED

10m

USERS IMPACTED

4+

YEARS LEADING TEAMS

4+

YEARS LEADING TEAMS

4+

YEARS LEADING TEAMS

Intuit

2017 - 2022

During my tenure at Intuit, I began as a Senior Designer on a new, rapidly growing product team, renowned for its innovative collaboration tools. The success of our product led to the transformation of our team into a platform team, supporting various business units across the company. My role evolved significantly over the years, culminating in my position as Senior Design Manager upon my departure.

increasing consumption by elevating expert services

2019

Scaling a new product from 420k to 3.5m users in 3 years by identifying opportunities for collaboration needs and experience touchpoints.

increasing consumption by elevating expert services

2019

Scaling a new product from 420k to 3.5m users in 3 years by identifying opportunities for collaboration needs and experience touchpoints.

increasing consumption by elevating expert services

2019

Scaling a new product from 420k to 3.5m users in 3 years by identifying opportunities for collaboration needs and experience touchpoints.

landing an in-house chat solution

2021

Defining and building a 0 -> 1 chat capability to scale across the organization and enhance collaboration in assisted business services.

landing an in-house chat solution

2021

Defining and building a 0 -> 1 chat capability to scale across the organization and enhance collaboration in assisted business services.

landing an in-house chat solution

2021

Defining and building a 0 -> 1 chat capability to scale across the organization and enhance collaboration in assisted business services.

envisioning a help center thats actually helpful

2022

Driving transformation within a legacy CMS to drive operational success for our Experts and the business.

envisioning a help center thats actually helpful

2022

Driving transformation within a legacy CMS to drive operational success for our Experts and the business.

envisioning a help center thats actually helpful

2022

Driving transformation within a legacy CMS to drive operational success for our Experts and the business.

driving frameworks and connecting teams

2022

Leading a platform team in building alignment across business units & functions to create more efficient partnerships.

driving frameworks and connecting teams

2022

Leading a platform team in building alignment across business units & functions to create more efficient partnerships.

driving frameworks and connecting teams

2022

Leading a platform team in building alignment across business units & functions to create more efficient partnerships.

Spotify

2022-2023

As a manager for two seperate teams, I dedicated my time in evangualizing the value of design with my cross-functional partners, elevating design craft in my team, and aligning strategy across multiple complex initiatives to drive innovation and process efficiency.

reframing our approach to data storytelling

2023

Transforming business mindset through JTBD methodology to shift away from shipping one-off tasks to E2E solutions and improve the highest-rated user pain point within the platform.

reframing our approach to data storytelling

2023

Transforming business mindset through JTBD methodology to shift away from shipping one-off tasks to E2E solutions and improve the highest-rated user pain point within the platform.

reframing our approach to data storytelling

2023

Transforming business mindset through JTBD methodology to shift away from shipping one-off tasks to E2E solutions and improve the highest-rated user pain point within the platform.

the road to unlocking streaming technology

2023

Breaking down silo's across 3 work streams to unlock a new streaming technology and align the organization.

the road to unlocking streaming technology

2023

Breaking down silo's across 3 work streams to unlock a new streaming technology and align the organization.

the road to unlocking streaming technology

2023

Breaking down silo's across 3 work streams to unlock a new streaming technology and align the organization.

Get in touch

SAMANTHA HOY | 2024

Get in touch

SAMANTHA HOY | 2024

Get in touch

SAMANTHA HOY | 2024